About Us

Meet the Team  |  In the Press


Smell of Love Candles was founded by a kidpreneur in order to buy more books, save money for college, and to help those in need.


CEO & Founder: Alejandro

CEO and Founder Alejandro

Alejandro is a young entrepreneur from the Washington D.C. metropolitan area.

Alejandro believes that we are stronger when we take care of each other so his company donates a portion of each month’s profits to charity. This year, his team is working on creating a scholarship fund so Alejandro can take a portion of the profits earned through his candle business and help send other kids to college as well. 

Alejandro is the founder of the YouTube channel: Lessons from a Kidpreneur, where he shares tips on candle making with natural waxes and business lessons learned as he runs his business. Alejandro also shares his entrepreneurial journey on his podcastLessons from a Kidpreneur, available on Anchor, Spotify, Google Podcast and other major podcast networks. 

He hopes to inspire others to pursue their dreams, no matter their age. 


Assistant of Operations: Valentina

Valentina, Alejandro's little sister, helps with all things operations. From helping pass the bubble wrap during packaging and shipping to keeping everyone laughing, Valentina keeps everyone on their toes.


Assistant to the CEO: Patricia

Patricia is Alejandro's and Valentina's mom. She is the designated helper, providing assistance to Alejandro with anything he may need, from helping with shipping, to helping keep track of inventory, to helping with accounting. Patricia's work allows Alejandro to focus on making creative candles and continue growing his business.



Alejandro has been featured in numerous press features, including: